Create and Edit Campaign

General:

  1. Add a new campaign
    The Campaign's name is automatically generated based on the Traffic Source and Countries selected and custom unique name you define

  1. Select countries for which your campaign will be available

  2. Select Traffic source 
    If your traffic source has additional Lander parameters, they will also appear on the page and you will be able to tune them.

  3. Set Tracking domain and Money pages 
    In the tracking domain filed you specify the domain which is used to track clicks and visits of your campaigns and landers. This is one of the most important settings in the campaign. Please, refer to this article to know how to set up a domain.
    After you define your tracking domain, a new input field will appear called money pages. Define pages where you want to show your offers. Add one URL per line or use '/' (slash) sign to have all website pages as money pages.
  4. Select campaigns Category
    To manage campaign categories, go to Settings > Categories in the main menu
  5. Define your campaign tags
    They are displayed in the campaigns list and you can filter campaigns by them. Use the Note field to store any useful information about the campaign (When somebody sets this field it is visible for everyone in the team).
  6. Advanced: Pick a cost model



    Auto - this model counts the visit cost from the cost parameter value of a tracking link.
    CPC - this model assumes that you will specify the visit cost manually (if you choose CPC cost model you would see the required additional field, where you can set the cost of a visit).
    Do not track costs - the cost values will not be tracked.


Destination: 

  1. Select destination
    Flow - select a previously created Flow (see Flow setup for more details on flows). When a flow is selected, its details are displayed below. You can check landers and offers attached to the flow and use the Edit link to make changes in the flow.



    Path - choose Path to add landers and offers directly to this campaign without creating a flow.



    Note: If you want to send users directly to offer without a lander tick Direct link checkbox.
    You can always convert your Path into the Flow. Press Convert to flow button to do this.

    URL - Enter a URL here when you want to send your visitors directly to a web page. You may also choose a Redirect method.



    Redirect method:

    302 is a regular http redirect. It is the fastest way to redirect. The referrer data is passed to the campaign endpoint.

    Meta refresh erases your lander HTTP referer, but only when you link from lander to offer via https connection.

    Double meta refresh pretty much the same as Meta refresh but erases HTTP referer completely. This is the slowest way to redirect.

Filters:

  1. Select filter mode;

    Active - applies filter settings you'll be setting further in filter section.

    Allow all - allows all kinds of traffic to visit your lander.
    Filter all - stops all kinds of traffic to visit your lander

    On High Alert - this checkbox enables a special filter mode. When an unwanted visit is tracked, the five next visits will be also be sent to the safe page.

  2. Select device filters;

  3. Add and remove filters;
    Facebook Filter. Switch on this filter to allow only real users see your lander and send other visitors to the safe page. More options are also available for the Facebook filter.
    Facebook Prefetch Filter. Facebook Android app generates a lot of preview traffic, loading page before user actually clicked the ad. If you switch on this option, the Facebook app will be forced to load your lander on a real ad click and the preview traffic will not be displayed in your statistics.
    Filter IPv6. Use this option to send any IPv6 traffic to the safe page.
    Filter Empty Referrers. Use this option to send to incorrect traffic URL any traffic with empty referrers.

    Note: If you set your domain in Tracking mode you should define the Incorrect Traffic URL - this is where filtered visitors will be sent without showing a Safe page and without redirect.




Custom rules:

In addition to basic filters you can set Custom rules.




Status: activates or disables the rule.

Type

  • Filter blocks traffic according to rule; 
  • Pass through is the opposite, it allows traffic corresponding to the rule.

To be able to use Custom rules you need to Add condition to rule.




User Access:

Switch to the Users tab to manage campaign access. Here you can specify who has access to the particular campaign according to the user role. You must specify a Manager for a campaign to track his/her performance.

Use Available to users section to invite users to the campaign and manage their permissions. There are two types of campaign permissions in Zeustrak.

  • Can View -  a user can view statistics of the campaign, but can’t make any changes.

  • Can Edit - a user has full access to the campaign. Tick this checkbox if you want to grant such a level of access to the campaign.



Final:

Copy your Money page Url  and submit to the relevant traffic source.


Detailed explanation of all available campaign settings could be found here.