Campaigns Tab



At the top of the view you see the name of our team and your account (1). Clicking the little arrow will bring you to the submenu, where you can go to your Profile or log out from your account.


(2) New Campaign button creates new campaign. Check this article to know about campaign settings.

(3) Filter input filters your campaigns by name or id. Start typing at least 2 characters and then press Enter. Filter will show campaigns matching.

You can filter campaigns by the Attribute (4) and the Date range (5). Set campaign attribute and date range and then press Refresh/Apply (6) button. You will see only campaigns matching your conditions. 

Attributes:

  • Favorite
  • Active
  • Archived
  • With traffic
  • All

Date ranges:

  • Today
  • Yesterday
  • Last 3 days
  • Last 7 days
  • Last 30 days
  • Current week
  • Last week
  • Custom range

Since you choose attribute and date range and hit Refresh/Apply button tracker will store this setting and use it by default until you change it.


All of your campaigns are combined in Categories (7). When you create a campaign you can specify the category or General category will be set by default. To create a category go to Settings > Categories. Categories help to put your campaigns in order.


Next, you see the list of your campaigns (8). 

Each campaign has a set of parameters represented as columns. You can sort the values of columns ascending or descending. 

  • Unique ID;
  • Full name of the campaign. The full name consists of and has such a format: Affiliate network - Countries Code - The name you define. Example: Advidi - US, UK - My Campaign. Aff network and country code will be added to the full name automatically after you specify it. Next to the campaign's full name you can see the colored rounded symbols. Hover on a symbol and you will see the user email who has access to this campaign;
  • Visits column represents how many visits a campaign has in the specified date range;
  • Clicks column represents how many clicks a campaign has in the specified date range;
  • Leads column represents how many leads the advertised offer has in the specified date range. This number comes from the affiliate network as a postback;
  • Revenue column represents how much revenue the advertised offer has in the specified date range. This number comes from the affiliate network as a postback;
  • Cost column represents how much money is spent to promote the offer in the specified date range. You should take this number from your traffic source (e.g. Facebook Ads Manager ) and type it manually each day on the campaign details page (more accurate) or you if you know the exact cost you could specify it in the campaign settings;
  • Profit column represents the difference between the amount earned (Revenue) and the amount spent (Cost) when promoting an offer. If this difference is positive you will see the sum number colored green, if negative it will be red;
  • CPV - cost per visit. This is how much 1 visit of a campaign costs for you;
  • CTR - click through rate. This is the ratio of users who click on you advertisement to the number of total users who visited a lander. The higher CTR, the better, because higher CTR represents good interest for your content.
  • CR - conversion rate. This is the ratio of clicks on an offer link placed on a lander to leads.
  • CV - conversion from visits. This is the ratio of visits of your lander to leads.
  • ROI - return of investments. This is the ratio between the profit and cost. The higher the ROI, the better. Positive ROI is colored green, negative is red.
  • EPV - earn per visit. This is how much you earn from one visit on average.


Other campaign controls.

It is possible to mark a campaign as a Favorite one. Press little star icon at the leftmost column. 


Clicking on any table cell of the campaign will bring you Campaign editor menu.